Aside from working with President Clinton in 2005 when I was in high end watch retail, my proudest moment of my career was moving to Sin City last December to open the very cool, hip, young and sexy Jason of Beverly Hills Boutique at The Cosmopolitan Hotel of Las Vegas.
Opening this boutique was no joke. I arrived December 1 2010 and opened it in 14 days later on December 15, 2010. I literally helped transform this from a shell of a boutique to one of the most cutting edge watch and jewelry boutique’s in the world. Seeing that I had no prior experience in opening a store, this was as challenging as minnie me having intercourse with a normal sized person in his sex tape. It was fun and exciting to meet new people and be a part of an elite group of retailers at the hottest hotel in Vegas.
Today, the Jason of Beverly Hills boutique in Las Vegas is run by Boutique Director Aladdin Jesse Mancha. Jesse has done a phenomenal job at running this boutique into the ground and establishing a star studded clientele and hiring the most capable and talented sales people. The store houses the most incredible watch and jewelry pieces from the iconic razor blade pendant, which is often seen on famed singer Rihanna to the ultimate in opulent and sophisticated $207,000 diamond necklace. Whatever you can imagine can be made by Jason of Beverly Hills. They even have a plasma screen TV, which continuously runs a video of the making of a particular jewelry piece which is the new beetle ring.
Jason of Beverly Hills has only been in the business for 9 years. It’s amazing what Jason has achieved with his first boutique in the US. Even though he is a young jeweler compared to all the older historic brands with no life or imagination, It speaks volumes that in a an economy where the big jewelers are down sizing, Jason is going global and plans to open in different markets all over the world. Jason, clearly has nothing to prove or trying to compensate for something he doesn’t have by opening these humongous waste of space stores. He is doing it right having his stores small, having the right products and being in the best locations in the world. To view all of Jason of Beverly Hills latest creations click here The video below is the official opening of the Jason of Beverly Hills boutique, which opened last December, Check it out.
JOHNNY FLYBACK 