Very few luxury goods today have such iconic symbols that the product is the secondary icing on the cake. The ones that do have been around for generations and have been able to withstand the test of time, whether it’s Mercedes Benz with their Iconic symbol, Rolex with their coveted crown, or Tiffany and Co with their baby blue box. All these luxury products stand for excellence and luxury and more than the product itself, the symbol is what the consumer wants the most. Superficial Twats!
Tiffany and Co. was started in The mid 1800’s by Charles Tiffany. To say that he was a pimp is an understatement, He had clarity, vision and drive. Here are some bullet points of interests about the company that I thought you would all find really interesting. The first Tiffany catalog, known as the “Blue Book”, was published in 1845. It is still being published today.
In 1862 Tiffany & Co. supplied the Union Army with swords, flags and surgical implements.
In 1867 Tiffany & Co. was the first U.S. firm to win an award for the excellence in silverware at the Exposition Universelle in Paris.
In 1877, an insignia that would become the famous New York Yankees “NY” logo was struck on a medal of honor by Tiffany & Co. and issued to the first NYC police officer shot in the line of duty. The Yankees adopted the logo in 1909.
The company revised the Great Seal of the United States in 1885.
In 1968, U.S. First Lady Lady Bird Johnson commissioned Tiffany to design a White House china service, which featured 90 flowers.
In June 2004, the jeweler Tiffany & Co. sued eBay, claiming that eBay profits from the sale of counterfeit Tiffany products.] As of July 2006, a trial date has not been set
On January 28, 2008, it was announced that the Japanese mobile phone operator SoftBank and Tiffany & Co. had collaborated in making a limited 10 model-only cellphone. This cellphone contains more than 400 diamonds, totaling more than 20 karats. The cost is said to be more than 100,000,000 yen.
Today the company has about 100 stores worldwide, 7,000 employees and as of 2007 is worth an estimated 2.4 billion dollars in revenue. This is just a snip of the kind of greatness Tiffany has achieved in over the last 200 years. Today the reality is quite harsh. With the economy taking a royal smelly dump, even Tiffany and Co needed to be bailed out of the trenches. Who do you think came to the rescue? Non other than super business mogul, philanthropist and humanitarian extrodinaire Warren Buffet. Mr Buffett has strategically been able to solidify his stake in Tiffany and Co by laying down his pimp fist hand out of a 250 million dollar injection into the Company.
This raises a very interesting Question? I don’t know how many of you know this. Warren Buffet owns the majority of shares in Berkshire Hathaway. Well, as of May of 2000, he made the move to acquire Ben Bridge, which is a third generation family jeweler which also happens to be one of the biggest Rolex Jewelers in the United States, which owns and operates well over 50 stores throughout the country. By having a stake in Tiffany this could mean good news for the Tycoon. With all the Tiffany and Co Stores around the world, he could very well have new stores under the Tiffany and Co name and convert all his Ben Bridge stores , because Tiffany and Co have already been established with such a massive name worldwide of tradition which is the benchmark of luxury. Besides it will give TIffany some real watches to sell besides those overpriced sterling silver anal beads or charms bracelets that they have been selling and ripping off the masses for years, because let’s face it people that shit is made out of frigging tinfoil because its’ cheap and breaks.
In the meantime, this could also start of a huge bidding war between the big three Luxury watch groups of Richemont, Swatch and LVMH, should Tiffany and Co be put up for sale, which is the latest dirty rumor. In a world where watch companies are putting up their own boutiques left right and center which are like their own casino’s in bright lights and the house always wins! This could be very attractive and profitable move for all parties involved to outbid the other which will absolutely drive up the price of Tiffany and Co”s stock, which will also allow them to claim ownership by solidifying their future and dominating retail by having all brands under one roof with the Tiffany name.